Radio Lecturing
Having worked in radio for over 30 years, from being a DJ on the famous pirate ships in the
1970’s to running the largest commercial production company of the 1990’s Steve England’s
experience of the British and American Radio industry is vast and his knowledge of jingle production in
the UK and the USA is almost unequalled in Britain.
Steve’s experience has left him with not only a great knowledge of the radio industry but also
many anecdotes on dealing with clients and stations.
In October 2003 Steve was asked to take part in ‘Radio works’ a conference set up by some
of India’s leading media to promote commercial radio advertising in India. Commercial radio is in
it’s infancy in India, having only been around for a few years.
Steve put together a 5 hour show, including snippets of radio commercials and jingles spanning the past 40
years as well as interviews with the main people in the business.
The conference was attended by many of the international advertising agencies, as well as local, national
and international press. Steve was well received with many of the national media producing articles on Steve.
Below are a selection of the articles that appeared in the media:
‘Heavy
licence fee takes its toll on Pvt FM players’
Sibabrata Das, Screen Weekly, 31st October 2003
Radio
builds brands just as well as TV or posters. Like all other media, on radio also you just need the right
commercials for them to have the right impact
Radio Speak, October 2003
'Creatively Speaking'
Sriram Srinivasan, The Hindu Business Line, 16th October 2003
News Articles |
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THE HINDU 8 OCTOBER 2003
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THE TIMES OF INDIA 8 OCTOBER 2003
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THE TIMES OF INDIA 9 OCTOBER 2003
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THE TIMES OF INDIA 11 OCTOBER 2003
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Steve is available to lecture on radio advertising all over the world, whether to radio professionals
or to the general public – bringing with him an impressive show, showing the highs and lows
of radio advertising since the 1960’s, illustrating how radio is constantly evolving and
how radio of the future may develop.
Call Steve today, he’s happy to discuss any project +44 (0)161 905 2662 or
click here to e-mail him